Work It, Work It, Own It
It’s almost time for the 4th Annual Pet Fashion Week in New York. This fun-filled week features pet accessories, apparel and lifestyle items from a variety international companies in an upscale, trade show environment. The event was created to provide a gallery setting for the refined pet lifestyle professional to both purchase and distribute the very best products in the industry.
The posh annual trade show, running from August 22 to 23 at the Metropolitan Pavilion in Chelsea, is a branding opportunity for vendors, attracting the most sophisticated national and international buyers.
True to the strength of this seemingly recession-proof market niche, Derek DiFante, organizer, said “buyer registration has been tremendous; over 300 new buyers have registered to attend the show this year.” Oscar Newman, Ruff ruff Couture, the Pet Elite and the organic Simply Fido are just a few of the exhibitors on hand.
In 2008 Pet Fashion Week NY was visited by approximately 1800 buyers and nearly 200 media outlets and number of exhibitors reached an all-time high of 158.
